THE EFFECT OF EMERGENCE OF E-COMMERCE ON TRADITIONAL SUPPLY CHANNELS IN FMCG INDUSTRY

Authors

  • Shubham Manocha

Abstract

The research paper is aimed at studying the effect of E-Commerce on the Supply Chains
in the FMCG Industry. The research is introduced by defining the supply chain process and
evaluating the usefulness hat it possesses in the FMCG industry. The review of Literature aims at
the changing demands of the customers in the FMCG industry. A questionnaire was prepared in
the process to provide answers to questions about the E-Commerce industry and its effects.
Professionals were chosen to participate in the research process. Open ended questions were
chosen by the researcher as they reveal much more about the topic of research from the
participants.

Downloads

Download data is not yet available.

Downloads

Published

2020-12-01

How to Cite

Shubham Manocha. (2020). THE EFFECT OF EMERGENCE OF E-COMMERCE ON TRADITIONAL SUPPLY CHANNELS IN FMCG INDUSTRY. PalArch’s Journal of Archaeology of Egypt / Egyptology, 17(6), 4970 - 4977. Retrieved from http://mail.palarch.nl/index.php/jae/article/view/1738