STRATEGIC MANAGEMENT UNDERSTANDING IN THE TEXTILE SECTOR

Authors

  • Priyabrata pattanaik , bibhuti b pradhan

Abstract

The aim of this research includes what are the views of textile firms operating in Denizli
Province about strategic management problems, at what organizational level the strategic
management decisions are made and what are the strategic objectives. In addition, this study is
important in raising awareness by recalling the importance of strategic management in the textile
sector. The textile sector which holds an important place in the economy of Denizli. Textile
production and sales have always been put at the top for Denizli's economic structure and it will
continue to be an economic requirement in the near future for Denizli. Within the scope of this
study, a questionnaire on their perception of strategic management was applied to 320, 45
percent of about 700 all-size textile firms operating in Denizli. The study concluded that most of
the companies are family owned, their strategic plans are set by senior managers and business
owners, strategic plans are usually generated during the project, and the opinion "if the
competitors change, one should change too" is widespread. And it was also seen that the majority
of the managers involved in the study exhibited a positive participation in the statements on the
strategic process..

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Published

2020-12-02

How to Cite

Priyabrata pattanaik , bibhuti b pradhan. (2020). STRATEGIC MANAGEMENT UNDERSTANDING IN THE TEXTILE SECTOR. PalArch’s Journal of Archaeology of Egypt / Egyptology, 17(6), 5392 - 5400. Retrieved from http://mail.palarch.nl/index.php/jae/article/view/1808